Hello Beautiful World!!!
We are a small online business based in sunny Cyprus. We are passionate about Japanese and Korean beauty and we follow the latest trends in order to bring you the best products available, from skincare to make up and more. Most of the products and brands that we offer have been personally tried and tested by us and we aim to introduce as many of our favourites as possible to our customers. We invite you to share our love for Asian beauty.
“Kawaii” is the name for the culture of cuteness in Japan. The flower we use is the Japanese cherry blossom, known as “sakura” which symbolizes the ephemeral nature of life. Our Beautyland is Kawaii because we believe everybody’s inner and outer beauty is playful, cute and lovable. And while life may be ephemeral, there are no rules that we should not look and feel our best going through it!